“Lingerie is an empowering means of self-love. When you wear lingerie that you find beautiful, elegant, sexy, comforting or anything else, you are loving yourself for who you are and showing yourself the right kind of love and care. Wearing lingerie just for yourself is a wonderful way to celebrate your body. It doesn’t matter your size, shape, weight, height or any other physical characteristic.
Lingerie celebrates you and can make you feel wonderful even if you don’t always love everything about your body. All women have something about themselves that they wish they could change, but when you’re in a favourite lingerie set, it’s a different feeling. PureRose celebrates women that create their own kind of beauty.”
Founder & CEO